Personal Training Business You Can Start Right Now,
On A Shoe-String Budget, Generating Instant Clients And Cash-Flow
From: Eric Ruth
East of Brier Creek, North Carolina
Dear Fitness Professional,
In a nutshell…the Machine is ridiculously profitable, it’s simple to set up and run, there’s no risk (no long-term overhead “nut” to crack), and any personal trainer can get started with it today, and be making money almost immediately.
It doesn’t matter where you’re located - small town or big metropolitan city. The Machine works anywhere (as you’ll see). It’s not about your reputation or credentials, the man behind the Machine was just getting started in the training business when he developed this - and he immediately began making serious money.
It’s not about selling services just to the rich. You can target any demographic you like: rich, blue collar, or anywhere in between. As you’ll see, the man behind the Machine runs this business from a small town in one of the least likely places…and makes a killing.
If he can do it where he’s doing it - you can do this anywhere! I guarantee it (read on to find out about the total no-risk guarantee I offer - and all the support you’ll get - we don't want to give you just a "product" - this truly is the “ultimate” fitness business).
In fact, based on what I know about the personal training industry, I'd have to say it's as close to theperfectfitnessbusiness as you will ever find.
It's simple to start: one person can do it.
It's easy to manage: everything you need is included.
It can be launched on a shoe-string budget: less than $300 for miscellaneous expenses will get you rolling.
The overhead is stupifyingly low: no leases to sign, equipment to buy or even trainers to pay (although you'll probably want to get some trainers working for you as you progress, so you can kick back, manage the business and count the money - just like my friend does - and not hassle with personally training anyone if you choose).
It's easy to get clients: you will have a captive audience of prospective clients just itching for your services.
It generates automatic, ever-growing monthly sales: Read on to find out why.
And for all these reasons, it'smonstrouslyprofitable.
It is the Personal Training Money Machine!
It's not a franchise. It's not a marketing system. It's not a bunch of marketing strategies. It's not a studio. It's not a health club.
It's an awesome profit-producing, lifestyle-enhancing personal training business.
All you do is unpack the box and turn the business on. It really is that simple.
Everything you need to know, all the documents, forms, tools, operations, management and marketing systems plus specific, detailed instructions areincluded.
Have you ever bought a computer from Dell or Gateway? If so, you know that when you unpack the box, they give you a big 'idiot-proof' instruction sheet that shows you exactly how to set it up, get it running and get it working for you...in about ten minutes.
Well, our instructions require a bit more than ten minutes (this is an entire business, after all), but they are as clear and foolproof as Dell's.
You can have the business up-and-running within days -- generating clients, cash-flow and profits.
And if you follow the instructions my friend and I give you, there is simply no reason you can't duplicate his $30,000 per month income within your first year.
I know, I know...it's hard to believe.
That's why we're doing what we're doing.
That's why we're going to send you the Personal Training Money Machine Business-In-A-Box for you to evaluate and test-drive for a full 60 days completely risk free.
That's the only way you'll believe just how good this is.
You need to see it and experience it for yourself.
And that's exactly what we want you to do.
Because once you see it and experience it -- you'll know there is no more powerful, simple and instantly profitable personal training business out there.
There just isn't.
I've seen them all. I work with and counsel fitness professionals in every imaginable type of business. And I've never, ever seen anything as easy, as low-risk, as low-cost and as high-profit as this.
Here’s the email I received months ago from Patrick Rigsby, the creator of the Machine. The email that started it all…
I have a personal training company I started two years ago that is now generating $30,000 per month, every month like clockwork. My overhead is ridiculously low, I don’t have a studio or gym, but instead work out of one of the many local health clubs in my area. I was a little shocked at how eager so many of the clubs I approached with this plan were for me to set up shop in their facilities - I guess my simple “win-win” (as you say) proposition to them was pretty appealing.
I started the business with about $300 in cash and very little personal training experience (I’m a former college baseball coach).
When I started this business, it was just me, and I was profitable from the very first day. I’ve got to tell you, though, my friends – even my girlfriend (now she’s my wife) – laughed when I told them what I was going to do. But they stopped laughing when I showed ‘em how much I was making.
Unlike many personal trainers who have to spend years developing a client list, or studio owners who have a huge monthly rent and equipment lease “nut” – and then have to find clients – the place I run my business from provides me with an ever-growing pool of hot and eager personal training prospects, and I’ve developed a simple system for turning them into all the clients I could ever want or need.
I think your customers would be interested in hearing how I’ve built this business with no risk, almost no money, and very little personal training experience. It is a money-machine that generates a very, very good living for me.
Please let me know if you’re interested in learning more.
Sincerely,
Patrick Rigsby
P.S. The only real “obstacle” your customers might perceive about this business is finding a health club or gym in their area that’s open to this “win-win” proposition. I can promise you this: most health clubs make almost NO money from their personal training. Many don’t even offer it - or do it in such a half-assed way it’s ridiculous. I can show anybody how to find the perfect club or gym to set up this business in - within days. They’re all over. On every street corner. And they’re just desperate for a way to generate some revenue from personal training, but clueless about how to do it.
Here's a picture of Patrick and I together in New York City for our P.E.A.K. Roundtable mastermind group with Phil Kaplan, Kelli Calabrese, Stephen Holt, Forrest Walden and others. Yes, Pat is a major player - not some "wannabe" who's put together an "ebook" based on theory or what he thinks "should" work. He is part of the most exclusive mastermind alliance of high-powered fitness industry experts in America. He's the real deal.
Most Health Clubs And Gyms Are "Clueless" About
How To Generate Personal Training Revenue
Pay close attention to what Pat said in his P.S. above:
"The only real “obstacle” your customers might perceive about this business is finding a health club or gym in their area that’s open to this “win-win” proposition. I can promise you this: most health clubs make almost NO money from their personal training. Many don’t even offer it - or do it in such a half-assed way it’s ridiculous. I can show anybody how to find the perfect club or gym to set up this business in - within days. They’re all over. On every street corner. And they’re just desperate for a way to generate some revenue from personal training, but clueless about how to do it."
The only thing that will stop you from duplicating what Pat has done is the incorrect assumption that you can't find a club or gym in your area open to the proposition you will place before them.
If you assume that - you are sadly mistaken - and you'll miss out on a HUGE opportunity because of that false assumption.
Okay, sometimes I’m a little slow. Sometimes you have to beat me over the head to get me to listen. But not this time.
After reading Patrick’s email, I responded to him immediately and we set up a time to talk. What he shared with me is nothing short of fitness alchemy.
He has turned his passion for fitness into gold. Fast. With almost no money and very little personal training knowledge. In fact, his business is so easy to start, requiring so little expertise, any personal trainer couldandshould do it.
If there’s even one health club or gym in your area - you can do this. If there’s multiple clubs and gyms, you’re on easy street.
Because Patrick lives in a small Kentucky town with a population of just 21,000 people.
Kentucky is definitely NOT the hot-bed of personal training. And yet with Pat’s system - the Machine - he was able to locate a club (a couple of them, in fact) that was eager to work with him. The Club has a total member base of just 2,700.
From that 2,700, Pat has generated 364 clients - an astounding 13.5% penetration (the national average is 3%) - and is banking $30,000 per month like clockwork.
There’s no other legitimate fitness business I know of that is this simple, fun, profitable and has such a low barrier to entry. By that I mean most businesses require years of time, tens (or hundreds) of thousands to start, and even then require major sacrifice and hard work to make pay-off. Not this one. Not this one.
Now Patrick’s company employs a few other trainers who do all the work for him. Essentially, he manages the business of his business only…from his home.
Side note: When I emailed Patrick about the best time to talk about his business, he emailed me back saying he’s available any weekday (he never works on the weekends) from 9:30 AM to 3:00 PM. This shocked me a little bit because I’m accustomed to dealing with fitness professionals who are so frazzled they have only a few minutes at lunch or after 8:00 PM to talk – the rest of their time is spent with clients or out pounding the pavement trying to find clients.
Patrick has created what I can only describe as the perfect fitness business.
It’s ridiculously profitable, it’s simple to set up and run, there’s no risk (no long-term overhead “nut” to crack), and any personal trainer can get started with it today, and be making money almost immediately.
I know there’s lots of big promise “opportunities” you hear about every day. I know you’re probably skeptical (that just means you’re smart, as far as I’m concerned), and I know you’re wondering if YOU can do this, too.
So I’ll just say this.
You absolutely CAN do this - and Pat and I are going to take you by the hand and show you precisely how to do it fast. Click here now to get started
As Pat said, the only “obstacle” is one of perception. You may “think” it will be hard to find a local club or gym to work with.
That is your own limiting belief -- and it simply isn’t true. As Pat says, “I can show anybody how to find the perfect club or gym to set up this business in - within days. They’re all over. On every street corner. And they’re just desperate for a way to generate some revenue from personal training, but clueless about how to do it.”
You have sixty full days to preview the Machine. If you’re not convinced within those first sixty days, just send it back for a full, no-questions-asked refund.
$100 Over-The-Top-Guarantee
You get a full year to use the Machine. If you put the Machine to work and you’re not making at least $3,500 per month (if you follow the program it will be more like $15,000 per month) within your first year, I’ll not only refund your entire investment, I’ll give you $100 out of my own pocket. All you have to do is document in some way that you followed the program and took action. (That's all I want: for people to take action!)
You see, the most disappointing part of my business is that there are some folks who buy stuff just for the sake of buying it. Then they never do anything with the information - it just collects dust on their bookshelf. All I’m asking you to do is USE the Machine!
If you use it - you will reap huge rewards. If you don’t - you won’t.
So, to sum up: you’ve got sixty days to preview the Machine completely risk-free. If you’re not convinced it’s everything I say it is here, send it back for a no-questions-asked full refund.
And you’ve got one full year to USE the Machine. Put it to the test. If you follow the program and are not making at least $3,500 per month, just show me that you did take action - you did at least try - and I’ll not only refund your investment, I’ll pay you $100 additional, on top of your refund.
That’s how strongly I believe in the Machine!
Now, you probably have some questions, so let me try to address them:
Question: How do I find the club or gym that will allow me to set up the Machine?
Answer: Patrick covers that, in minute detail, on the very first CD. He tells you exactly how to find the ideal club or gym and precisely what needs to be done and said to set up the “win-win” agreement and get rolling.
Question: How do I get clients?
Answer: Pat shows how to get the club or gym working with you from the very first day - funneling clients to you in droves. He also shows you “internal” marketing techniques for maxing out the number of clients you get. Remember, he’s achieved a 13.5% penetration in his club - as compared to the national average of just 3%. This guy knows how to get “members” to convert to personal training clients fast.
Question: How do I find and hire help so I don’t have to train everyone?
Answer: Pat shows you precisely what to do so that within 4-8 weeks you can be managing the business rather than working it. You can grow this thing as big as you want. Pat has 364 clients and he doesn’t train a single one of them unless he wants to. If you like training - great, you can. But if you’d rather “work” like Pat does and never have to go into the “office” if you don’t want to, you can. Pat lays it all out for you.
Question: How do I move prospects to clients - how do I close the sale?
Answer: Pat shows you the sales system he uses. It’s powerful. You’ll have an abundance of hot prospects funneled to you from the club or gym members and by following his system, you’ll “close” 60-80% of them instantly without any pressure or hard sales tactics. Not only that, you’ll get them on six or twelve month “contracts” that they love. This way your income continues to grow over time.
Question: Is there a back-end?
Answer: Good question. Glad you’re thinking about that. YES! There’s a very profitable “back-end” to this business. Not only can you sell your clients training, you can sell them a whole host of other products and services. Pat generates thousands per month from his back-end sales and he’ll show you how to do that, too!
Question: How do I generate an ever-growing monthly sales volume and profits?
Answer: This is one of the most amazing aspects of the Machine - your sales grow each and every month almost effortlessly. He shows you how to implement a simple program processing plan that builds on itself each month. The club or gym will funnel clients your way, you plug them into the program processing plan and your sales grow every month. Wait until you hear Pat describe this amazing system!
Question: It’s sounds almost too good to be true…what gives?
Answer: I agree. When Pat first contacted me, I was skeptical. How come I’d never heard of anything like this before? Well, I did my due diligence. I checked Pat out. In fact, he sent me over a report from his bank proving he was depositing a minimum of $20,000 per month from his business (on a slow month). The report showed deposits of up to $45,000 per month. It was impressive, to say the least. This guy is the real deal. His business is the real deal. And there’s no reason you can’t duplicate it - Pat tells you everything you need to know in the Machine.
Here’s what you get in the
Personal Training Money Machine
The Main Manual containing everything you need to know (Pat is nothing if not organized and detail-oriented - he pulls back the curtain and shows you the entire inner workings of his business and how to precisely duplicate it).
Money Machine Forms & Tools:
Tools for finding/hiring other trainers and the applications and instruction sheets to give them
Daily sales report form
Incentive forms for your trainers (to get them selling for you)
Trainer performance agreement - so you can measure your trainer’s productivity and reward them accordingly
Instructions for your trainers to ensure they submit proper client paperwork (Pat is a systems fanatic and he has the entire business working like a fine Swiss watch - this way he (and soon, you) doesn’t have to babysit his trainers and the business continues to purrr along making big profits)
Key performance indicators for trainers - so you know when they’re doing what you want them to do
Tools for educating your trainers (or yourself, in the beginning) on how to maximize the effectiveness of the monthly program and get clients the results they want
PAR-Q to use with clients - a killer sales tool and “needs analysis” wrapped into one
Personal training new hire orientation and performance check-list
Personnel action form
Rules on getting paid correctly instruction manual for your trainers
Trainer policies manual - get them trained how to do things right without you having to oversee everything
Excel spreadsheet: monthly sales monitoring
Excel spreadsheet: salesperson tracking systems
Excel spreadsheet: another tracker sheet (everything - all the tools for running this business are included!)
As you can see, there are quite a few "management" tools included. That's because you really don't need much else - the main manual and audio CDs clearly describe exactly how to find and "land" the right club or gym, how to get new clients, how to manage your clients and how to maximize the back-end - and it's all easier than you can possibly imagine - so the main tools you need are just for managing your trainers once you bring them on.
Look, you can run this business "solo" if you choose to. Pat did for a while. But there's no reason to do so much beyond the first 90 days or so. It's just too easy to manage this thing and let others do the manual labor for you. That's why the emphasis in the forms and tools is on trainer management (the only "tricky" part of this business - just as with any business, managing other people requires great systems and Pat gives them to you.)
In addition to the main manual, forms and tools, you get 11 one-hour audio CDs of me interviewing Patrick - picking his brain for every morsel, every detail, for quickly and easily implementing the Machine and following in his $30K/month footsteps.
Here's just a small sample of what's on the CDs:
How to price your services so that almost everyone says yes (while still commanding real value for what you deliver and making maximum profits)
How to approach - and precisely what to say to the club or gym management/ownership so they totally “buy into” this opportunity
Discover how to create a "referral culture” within the club in 4 simple steps
Get a powerful marketing calendar for maximum accountability and impact
How to build total consistency in your internal and external marketing
How to create a “buzz” within the club or gym so that everyone is talking about you and requesting your services
How to make every employee of the club or gym your ally so they send new clients to you automatically
Precisely how to create the ultimate “win-win” relationship with club or gym management so they help you build your business
How to ensure an incredibly high renewal rate among your clients
How to get clients to “lock” themselves into a minimum six month training program - no pressure on your part, the clients want this option
How to get the membership sales staff of the club or gym to market your training services for you
How to get triple the average renewal rate from your clients
Regardless of how high your fees are, this simple and incredibly effective payment system makes “cost” a complete non-issue
How to guarantee a steadily growing income where each month exceeds the last (this is one of the most powerful elements of the Machine)
The real secrets of compliance, client retention and maximum lifetime value
How to almost completely eliminate “be-backs” (you know, after you make your presentation and the prospect says, “yeah, I’ll be back” but then never comes back)
How to create authority figure status so you have complete control of the relationship
How to get prospects to close themselves
Why you must have volume: a large pool of clients - if you want real financial security - and precisely how to get it
When you’re ready to expand, should you have independent contractors or employees - the pros and cons and what to do
What kind of insurance do you need and who can get you the right policy?
How to convert 75% or more of your prospects to clients
Precisely how to structure the deal with the club or gym
How to find the right trainers when you’re ready to expand
The one thing you must do right to ensure your success with the Machine - it’s simple, but if you miss one crucial detail you’re lost
Secrets to incentivizing your team to get maximum sales and profits
How to build value in appointments (consultations) to ensure everyone shows up
The simple and powerful way to raise prices the right way
How to have “price integrity” and never drop or discount price
The psychological secret used by all the big corporations to easily sell high-ticket items
How to develop an exit strategy so you can sell your business for big profits one day if you want to
And much, much more...
Bonus CD #12: The Feeder Program And Fast Start
On this amazing CD you’ll hear Pat explain his “feeder” program. This is a 10-week weight management course he uses for “external” marketing to supplement the clients he gets from the club he works out of.
Although he gets more than enough clients to be hugely profitable just from the club, Pat likes to max-out every opportunity, so he developed this program to bring new people in from outside the club. It’s awesome!
Also, on this CD Pat lays out, in step-by-step fashion how to go from “zero to hero” within 2-3 weeks. That’s right, 2-3 weeks is all you need to get every aspect of this business set-up and in place from finding the right club or gym to signing up your first clients.
In 2-3 weeks from the day you receive the Machine, you can be working with clients and banking profits. Two to three weeks!
How Much Is The Machine?
A personal training studio would require $60,000 to $150,000 to get started - just to get the doors open - then you've got to find clients. If you really rock and roll, you may do $25,000 your first month. Much of that (probably 80% or more) will go towards servicing debt, paying rent and labor and the other 101 little expenses you have.
With the Money Machine, you can get started for less than $300 and be grossing $3,000 your first month, $4,000 your second, $10,000 or more by month six. And 80% goes right into your pocket as pure profit!
There's no debt to service, no overhead "nut" that can drive you crazy and kill your profits. The Money Machine gives you awesome LEVERAGE!
Your small investment generates LARGE profits -- with practically zero risk.
What's it worth to have a business like that? The Money Machine is as good as any Franchise "system" you'll ever see. He covers every detail. But what makes it better, supremely better, is the fact that you have BUILT IN CLIENTS!
What's it worth to have built in clients? You know that's virtually priceless.
And you get it all for three monthly installments of just $199.
That's it. A complete, instant, $30,000 per-month personal training business for just three installments of $199.
You have sixty days to preview the Machine. Listen to all the audios, study the manual and all the tools, get help on the forum (yes, we have a forum just for Machine owners). If you’re not convinced it is the answer you’ve been searching for, hoping for, dreaming about…send it back within 60 days for a complete, no questions asked refund.
And, after one full year, just show me that you did something, you followed the plan, took action - and if you’re not making at LEAST $3,500 per month and totally confident you’ll be making even more the next month, just let me know and I’ll refund your entire investment PLUS $100 of my own money.
This Is The Only Complete, Instant, $30,000 Per Month Personal Training Business In Existence - Grab The Machine Now!
To your success,
Eric Ruth
P.S. It’s quite possible that this is the most important system I’ve ever brought to the fitness industry. I’m very thankful Patrick came to me with this because I truly believe the Machine will help more personal trainers make more money and find more freedom than anything else I’ve ever seen. I’m bending over backwards to make it as easy and risk-free for you to test-drive the Machine as possible. I hope you recognize that and have the courage to go for it - because there may never be another opportunity like this again. It’s just very special. That’s all I have to say about that.
Can be launched on a shoe-string budget: less than $300 for minor miscellaneous expenses.
Stupifyingly low overhead: no leases to sign, equipment to buy or even trainers to pay.
Easy to get clients: you will have a captive audience of prospective clients just itching for your services.
Generates automatic, ever-growing monthly sales: $12K to $30K per month.
And for all these reasons, it's monstrously profitable
Patrick Rigsby, Creator of the Machine, Has 364 Personal Training Clients and Generates $30,000 Per Month In Sales…Now He’s Going To Show You How To Do The Same...
What Trainers Are Saying About The Money Machine
Eric,
Since I purchased the Personal Training Money Machine my life has changed DRAMATICALLY! I was working at a small personal training studio when I bought the course. At the time, I only had 3 clients (2 of which were very sporadic).
I was only making $15 per session with one of them, $9 per session with the other 2, and the rest of the time I was only earning $6 per hour. Needless to say, I was in a financial bind. In fact, I was in the process of getting evicted from my apartment, so I needed a way to start getting new clients and earning more money FAST!
Once I got the course in the mail, I devoured it. I read the manual straight thru that first night and listened to 2 of the audio CD, too.
After that, I spent the next 4 days listening to the remaining CD's and taking notes, just to make sure I fully understood the system. And just like you said it would be, it was completely turn-key and "idiot proof".
The PTMM forum and the bonus coaching audios with you and Pat Rigsby filled in any "gaps" that I thought I had.
And once I got your JV letter to send to the clubs on my list, I knew it was just a matter of time. Over the next week I sent out a total of 8 JV letters to clubs in my immediate area (and just to be on the safe side, I'd built a database of 30 other clubs that were within 45 minutes of where I lived).
By using the information you and Pat gave on the introductory session CD, I was able to apply those principles to the actual club owner/manager and get them engaged in what I had to say.
Within the first 90 days of receiving the Money Machine, not only was I able get a new place for my family to live (a much nicer place, too), I was also able to quit my "job" as a trainer in the studio I mentioned, and get my very own personal training business off to a great start.
I got myself into a local 10,000 sq. ft. club that used independent contractors as their trainers.
Since then, I've kept the best few of them as MY independent contractors and I've stopped doing the training myself all together! I showed them how to implement the system that you and Pat taught me with their clients... Hey, wait a minute...
Actually, they're MY clients now. :-)
And everything's been smooth sailing from there. I haven't gotten "rich" (yet), but compared to my previous financial situation, my family and I are doing great!
So great that not only have I taken a purely management role in my new personal training Money Machine business, I've also started a new business that I run during my hours and hours of newly acquired free time. :-)
Getting the Money Machine was the best decision I've ever made. Without the system that you and Pat taught me, I'd still be grinding away for crumbs, I'd still be in financial shambles, and I'd still be miserable.
Heck, I might even be homeless!
Thanks to you and Pat, my life has done a complete 180. Thank you so much for helping a 'regular guy' like me to live my dream.